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Question
What is product mix in marketing?
What is product mix in marketing?
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Solution
Product mix refers to the complete set of products or services that are offered by a firm. The product mix consists of product lines, which are a group of related products that are marketed under a single brand name.
Also read:
- Marketing Philosophies
- MCQs on Marketing Mix
- What Is the Difference Between Selling and Marketing
- Marketing Mix
Learn about more questions and answers on business studies and various other commerce topics from our website.
Product mix refers to the complete set of products or services that are offered by a firm. The product mix consists of product lines, which are a group of related products that are marketed under a single brand name.
Also read:
- Marketing Philosophies
- MCQs on Marketing Mix
- What Is the Difference Between Selling and Marketing
- Marketing Mix
Learn about more questions and answers on business studies and various other commerce topics from our website.
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