Question

What is the main motive of a consumer?

Answer 1

Customer motivation is an interior express that drives individuals to recognize and purchase items or services that satisfy cognizant and oblivious requirements or wants. The satisfaction of those requirements would then be able to rouse them to make a recurrent buy or to discover various services and products to more readily satisfy those necessities.

Also see:

• Theory of Consumer Behaviour
• Difference Between Customer and Consumer

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