GDR is traded in the European Stock Exchanges like the London Stock Exchange. It is also issued in the European capital market. Also read:... View Article
ADR stands for American Depository receipts. ADR makes the process of investing in foreign companies easy for investors of the USA. Also read:... View Article
GDR stands for Global Depository Receipts. It is a mechanism used by companies to raise equity from the international market. Also read:... View Article
A) Capital asset pricing model B) Capital amount printing model C) Capital amount pricing model D) Capital asset printing model Answer: A.... View Article
IFRS stands for International Financial Reporting Standards, are a set of accounting standards that are issued by the International Accounting... View Article
Sole proprietorship business means there is only one owner of the business. Therefore, it requires only one person to start the business. Also... View Article
a) Sisters who make custom wedding gowns from a shop in their home b) A man who owns and operates a lawn mower repair business by himself c) A... View Article
(a) Making assumptions about the future. (b) Evaluating different proposals in light of the objectives to be achieved. (c) Allocation of jobs... View Article
Product refers to the item or the goods that are being sold. It is the item based on which the other elements of marketing are determined. The... View Article
Advertising is the process of promoting products or services of a business by using paid promotional channels for the mass mediums like ads,... View Article
Direct marketing is that element of promotion mix in which promotion is done for the product or service to the target customer without the... View Article
(a) they aim at influencing the behaviour of human beings. (b) they are general guidelines to action but do not provide readymade solutions to... View Article
(a) Promotion (b) Price (c) Place (d) Product Answer: b. Price Price is the only marketing mix element that has the potential to create... View Article