Average utility refers to the utility that is obtained by the consumer per unit of commodity consumed. It is calculated by dividing the total... View Article
The difference between total and marginal utility is that total utility refers to the total amount of satisfaction that a consumer receives on... View Article
Commercial banks at times face financial crises and at that time are unable to get funds from any other sources. In this situation, they seek... View Article
The marketing mix is important for the business in the following ways: It helps in understanding what kind of value the product or services... View Article
Packaging is the process of beautifying a product that is used by businesses to encourage potential buyers to initiate the purchase. Packaging... View Article
The USA or the United States of America is a mixed economy and presents the characteristics of both socialism and capitalism. Also read:... View Article
Price is important in the marketing mix because it reflects the marketer’s perspective about the value of the product or service that they... View Article
Price refers to the amount that customers need to pay for purchasing the product or service offered by the business. Pricing strategy should be... View Article
Product mix refers to the complete set of products or services that are offered by a firm. The product mix consists of product lines, which are a... View Article
The expression marketing mix was coined by E.J.McCarthy. Also read: Marketing Philosophies MCQs on Marketing Mix What Is the Difference... View Article
Service marketing mix consists of different elements of service marketing that is used by companies for communicating organisational and brand... View Article
Marketing mix refers to the set of actions or tactics that are used by the business to promote its products or services. Also read: Marketing... View Article
The types of debentures are as follows: Registered Debentures Bearer Debentures Convertible Debentures Non-convertible Debentures Secured... View Article
