Advertising

Q.

What are the benefits of promotion?

Q. Which of the following are two types of advertisements?

1. popular advertisement
2. commercial advertisement
3. social advertisement
4. economical advertisement

Q. The advertisements which promote important social issues are called _______.

1. social advertisement
2. issue based advertisement
3. peoples advertisement
4. positive advertisement

Q. The merchants selling wares on the city streets are known as _______.

1. retailers
2. hawkers
3. street vendor
4. wholesalers

Q. Which of the following is a type of social advertisement?

1. Road safety advertisement
2. Advertisement dealing with child abuse
3. Advertisement of a fairness product
4. Advertisement about family planning

Q. Write short notes on

1. Commercial Advertisements
2. Social Advertisements

Q. Social advertisement is a part of ________ for all organisations.

1. social responsibility
2. communal responsibility
3. democratic responsibility
4. legal responsibility

Q. The demand of the product ____ with advertisement.

1. increase
2. decrease
3. remain constant
4. have no affect

Q. As part of regulating advertisements, which among the following country put a ban on tobacco advertisements?

1. India
2. USA
3. Somalia
4. Indonesia

Q. Advertisements can be done through which of the below given channels?

1. Conversation
2. Media
3. Written communication
4. Television

Q. Advertisement were introduced to ________.

1. promote sales of the advertised product
2. make goods more efficient
3. promote awareness about social issues
4. increase the income of the consumer

Q. A study found that drinking carbonated drinks led to increase in obesity among the consumers. The manufacturer of carbonated drinks funded research and it was published by some media agencies that obesity was increasing due to lack of exercise. It asked the consumers to increase the time spent on treadmills and sidelined the effects of consuming carbonated drinks.

This is an example of:

1. agenda-setting
2. balanced reporting
3. censorship
4. objectivity

Q.

How do you name a promotion?

Q. In case of commercial advertisements, the information about ______, ______ and ____ of the product should be correct.

1. weight
2. availability
3. quality
4. price

Q. Advertisements must be designed so as to confirm to the _______ of the country.

1. tastes
2. laws
3. customs
4. traditions

Q. Which of the following is a form of non-classified advertising?

1. google search ads
2. sponsored stories
3. radio commercials
4. Name change ads in the newspaper

Q. Social advertisements can help us to fight _______.

1. economic uncertainity
2. political instability
3. social evils
4. unemployment

Q. Which of the following is not a form of non-classified advertising?

1. To-let
2. Online ads
3. Billboards
4. Missing persons

Q. Identify the major types of advertisements.

1. Commercial advertisement
2. Individual advertisement
3. Social advertisement
4. Economic advertisement

Q. Regulation of advertisements is intended to protect the interests of the __________.

1. producers
2. public
3. retailers
4. wholesalers

Q. Mass selling is possible through _______ .

1. home delivery
2. news paper
3. advertisement
4. communication

Q. Which of the following is/are examples of display/non-classified advertisements?

1. An advertisement for a travel agency aimed at students
2. An advertisement for a job opening
3. An advertisement for the sale of old furniture
4. An advertisement for a to-let

Q. The main objective of levy of tax on tobacco products is ________.

1. to raise tax revenue
2. to encourage production of other non-toxic products
3. to punish the tobacco companies
4. to discourage consumption of tobacco products

Q. Street hawking could possibly be the oldest form of advertising.

1. False
2. True

Q. Which of the following can be identified as social issues?

1. Child marriage
2. Unstable government
3. Drug abuse
4. High interest rates of banks