Features of Marketing

Q.

The function of marketing which is concerned with the cost and location of target market.

1. Order processing

2. All of the above

3. Transportation

4. Physical distribution

Q.

Marketing lays emphasis on quality of production rather than the quantity of production. State true or false.

1. True

2. False

Q.

'Both parties are free to accept or reject the offer', what feature of marketing does this fall under?

1. Customer value

2. Creating a market offering

3. Exchange mechanism

4. None of these

Q.

'Demand is the feeling of being deprived of something'. State true or false.

1. True

2. False

Q. A transaction involves at least two parties to buy or sell the product exchanging something in value to each other.

1. False
2. True

Q.

A marketer must appreciate that a buyer does not buy a product or service for its own sake but rather what the product or service offers him or does for him. State true or false.

1. True

2. False

Q. Value is the benefit what a customer perceives out of a product.

1. True
2. False

Q. A market offering makes an offer of a product with features which satisfies customers needs and wants.

1. False
2. True

Q. Marketing is about identifying customers needs and creating a product to satisfies those needs and wants.

1. False
2. True

Q. A/An intersects two lines at two distinct points.

1. angle
2. transversal
3. circle