A company X was acquired by another company Y. Company Y came into possession of customer feedback data collected by company X. What can be said about the nature of the data?
A
The data is primary data as company X is owned by company Y.
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B
The data is primary data only if used for the purpose envisioned by the company X.
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C
The data is secondary as it was collected by company X for its own purpose.
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D
None of these
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Solution
The correct option is C The data is secondary as it was collected by company X for its own purpose. The data collected by another party is classified as secondary data irrespective of the purpose which it is used for.