Assertion :Grapevine tends to be more active during periods of change, excitement, anxiety and sagging economic conditions Reason: Employees use this communication to fill in important information gaps and clarify management decisions
The communication process and its importance :Communication involves two or more people as a sender and receiver is essential for this process to take place. Communication is also about the transferring of information that helps a person to understand the purpose of the message. Therefore in economic conditions like anxiety, excitement etc employees in grapevine use communication process to make management decision proper.