By expanding network Franchising enables the franchiser to increase his -- 1. Goodwill 2. Reputation Select the correct answer from the option given below.
A
Neither 1 nor 2
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B
2 only
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C
Both 1 and 2
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D
1 only
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Solution
The correct option is C Both 1 and 2 Franchising is a method of expansion for an established and successful business looking to grow a network. It can also help businesses to expand both nationally or internationally, strengthen the brand and reach of a company and act as a good method of securing its future but only if it's done well.