Explain in brief any three means, by which a consumer can be protected.
Three means of consumer protection are:
(i) Self-regulation by business: Enlightened business firms realise that it is in their long-term interest to serve the customers well. For this, they usually set up their customer services and redressal cells.
(ii) Business Associations: Associations of trade, commerce and business like CII and FICCI lay down the code of conduct for their members for dealing with customers.
(iii) Government: The government can protect the consumers interest by enacting various legislations.