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Business Studies

Advertising and Benefits of Advertising

False and mis...

Question

False and misleading claims and vulgarity in advertisements do not match with _________.

A

aggressive advertising

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B

ethics in advertising

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C

mass level of advertising

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D

sales promotion

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Solution

The correct option is B ethics in advertising
Advertising is a part of promotional mix that uses audio or video or both form of marketing communication. The ethics in advertising underlines that truth and facts about the product has to be communicated to consumers.

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Advertising and Benefits of Advertising

Standard XII Business Studies

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