Question

Franchising is the practice of using another firm's successful business model.

• A. True
• B. False

Answer 1

The correct option is A True

Franchising is based on a marketing concept which can be adopted by an organization as a strategy for business expansion. Where implemented, a franchiser licenses its know-how, procedures, intellectual property, use of its business model, brand, and rights to sell its branded products and services to a franchisee