How
do socio-cultural factors influence our perceptions?
How do socio-cultural factors influence our perceptions?
Socio-cultural
factors influence our perceptions by generating differential
familiarity and salience of stimuli as well as certain habits of
perception. People living in different cultural settings have varying
perceptions like identification of objects and interpretation of
depth. For example, in the study carried out by psychologists in
Africa and Europe, it was observed that the Africans have greater
susceptibility to horizontal-vertical illusions as they live in dense
forests and regularly experience verticality which overestimated.
Europeans
on the other hand, have greater susceptibility to Muller-Lyer
illusion as they live in an environment that has right angles. Hence,
they underestimate the length of lines characterised by enclosure.
Socio-cultural factors influence our perceptions by generating differential familiarity and salience of stimuli as well as certain habits of perception. People living in different cultural settings have varying perceptions like identification of objects and interpretation of depth. For example, in the study carried out by psychologists in Africa and Europe, it was observed that the Africans have greater susceptibility to horizontal-vertical illusions as they live in dense forests and regularly experience verticality which overestimated.
Europeans on the other hand, have greater susceptibility to Muller-Lyer illusion as they live in an environment that has right angles. Hence, they underestimate the length of lines characterised by enclosure.
