Dear Student,
a.Media plays an important role in forming and expressing public opinion.
b.Media houses require latest technology involves using latest equipment's and gadgets which includes sound recorders, transmission satellites all which are expensive to produce and maintain.
c.Invention of any latest technology involves a lot of money. Buying of such equipment's is also an expensive affair. It also requires a lot more people to operate.
d. Thus, media houses need huge amount of money to operate and therefore gets and makes money from big business houses who give business to the media channels in the form of advertisements.
e. Media , at times focus extensively on a particular issue or story which they believe is interesting, giving it high viewership and most importantly fetching money in the form of advertisements.
f. Media houses make use of advertisements and show them repeatedly to earn money.
Regards