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Question

How to apply a marketing mix?


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Solution

Any business can apply a marketing mix by following the steps mentioned below:

  • Analyse which product or service you are going to offer.
  • Recognise the use of your product with the needs of the consumers.
  • Place the store close to the target market.
  • Determine a price for the product.
  • Come up with good and attractive promotional strategies to position the product.
  • Have a synchronised marketing mix plan.
  • Readdress the marketing mix over a period of time to meet the current trends.

Also see: MCQs on Marketing Mix

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