How would you argue that the success of a business enterprise is significantly influenced by its environment?

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Solution

It is correct to say that the success of business enterprises is greatly influenced by the force and factors prevailing in environment by analysing and scanning the business environment. Businessmen get the following benefits:

(i) First mover advantage

(ii) Warning signal

(iii) Helps in tapping business resources

(iv) Assisting in planning and policy formation

(v) Helps in image building

(vi) Improvement in performance

(vii) Helps to adopt rapid changes

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