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Question

In a market survey conducted to ascertain brand switching parameters among toothpaste users, the previous and the present usership were checked out and presented as follows:

PresentPast
CloseUp8074
Cibaca2630
Pepsodent7210
Colgate4960
None2516
Total252190
% of shift of people from. one brand to another.
The figure shows the percentage of past users who have now shifted to the brands as shown. The connections shown are only shifts.
Refer to the data and answer the questions.
What is the percentage increase in the usership of CloseUp as a percentage of total sample population?

881398_63c6382fd4cf4361919ec6d6a17dfc7c.JPG

A
18
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B
2.38
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C
No change
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D
9
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E
6.35
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Solution

The correct option is B 2.38
Increase in the usership of CloseUp = Present - Past = 80 - 74 = 6 Total population = 252
Required percentage = 62526252 x 100 = 2.38%

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