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Question
In SWOT analysis the 'O' stands for :
In SWOT analysis the 'O' stands for :
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Solution
The correct option is C Opportunities
Environment scanning can be defined as the process by which organisations monitor their relevant environment to identify opportunities and threats affecting their business. SWOT analysis is a type of environment scanning where SWOT stands for strengths, weakness, opportunities and threats of the business which was first introduced by Albert S Humphrey to analyse different sectors of the business and improve it. It is known as internal-external analysis as it includes both internal as well as external forces of the business.
Environment scanning can be defined as the process by which organisations monitor their relevant environment to identify opportunities and threats affecting their business.
SWOT analysis is a type of environment scanning where SWOT stands for strengths, weakness, opportunities and threats of the business which was first introduced by Albert S Humphrey to analyse different sectors of the business and improve it. It is known as internal-external analysis as it includes both internal as well as external forces of the business.
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