In which of the following modes of entry, does the domestic manufacturer give the right to use intellectual property such as patent and trademark to a manufacturer in a foreign country for a fee
(a) Licensing
(b) Contracted
(c) Joint venture
(d) None of these
Under the licensing model, a domestic manufacturer (licensor) grants licence to a foreign manufacturer (licensee) to use its intellectual property such as patent and trademark.
Hence, the correct answer is option (a).