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Question

_______ is a mode of direct marketing by the manufacturer, It consists of recruitment of persons who act as distributors of company's products.

A
Viral marketing
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B
Integrated marketing
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C
Network marketing
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D
Aggressive marketing
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Solution

The correct option is C Network marketing
Network marketing, also known as Multi-Level Marketing (MLM), is business model where independent contractors buy into a company and earn a commission on the products they sell. Network Marketing is a business Model in which a distributor network is needed to build the business.

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