Making an advertisement

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Solution

Making an advertisement is a costly and elaborate process. It involves a company that wants its product to be advertised and an advertising agency that executes it. The agency has to identify the targeted consumers, take samples and conduct surveys, formulate marketing strategies and carry out marketing campaigns. It does that on behalf of its client, which is the company manufacturing the product.

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Making an advertisement requires a lot of creativity. Let us imagine a situation in which a manufacturer has just made a new watch. She says that she wants to sell this watch to school children. She comes to your class and asks you all to create a brand name as well as an advertisement for the watch. Divide the class into small groups and each group create an advertisement for this watch. Share it with the class.

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