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Question

Making an advertisement requires a lot of creativity. Let us imagine a situation in which a manufacturer has just made a new watch. She says that she wants to sell this watch to school children. She comes to your class and asks you all to create a brand name as well as an advertisement for the watch. Divide the class into small groups and each group create an advertisement for this watch. Share it with the class.

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Solution

Once your group is decided, start working on the name of the brand. More often than not, the name of a brand plays an important role in building its reputation. Once that is done, you can make teams of two within your group and start thinking about the advertisement. While you are doing this, make sure that you know what you want the advertisement to focus on. After all, your advertisement should be good enough to connect with the consumers, which in this case, are school children. Your being a student will be of tremendous help as you would know the kind of watch you would want for yourself. Once all teams in your group have come up with some thoughts, come together as a group and consolidate on the best idea and discuss it with your teacher and the other groups.


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