Question

One of the macro-environmental forces that impacts a 4-star Golf Hotel in Crans Montana Resort, in particular, is the following.

Answer 1

1. The increasing energy costs
2. The increasing number of consumers looking for a work-life balance
3. The decreasing number of people per household
4. Consumers’ mental health is more and more influenced by weather conditions
5. The fast technological development
6. The unemployment rate in Switzerland

Answer option B: The increasing number of consumers looking for a work-life balance

Explanation: Macro-environmental factors are external factors and powers not controlled by the organisation that impacts the development of a business. It essentially incorporates segments like demography, social, political, economic, and legal.