CameraIcon
CameraIcon
SearchIcon
MyQuestionIcon
MyQuestionIcon
5
You visited us 5 times! Enjoying our articles? Unlock Full Access!
Question

P: This is a company that prides itself on its
carefully matured extensive distribution
blocks and mentor network.
Q: The company also plans a foray into the
service sector by setting up a chain of
launderettes across the country.
R: Yet today, pre-cooked chapatis and ready-made
mixes are a big market.
S: And that's not all.
T: Today the idea may appear a trifle ambitious
but remember that it was not so long ago that
the same things were said about the market
for ready to eat foods and branded cereals.
U: Disposable incomes are rising in the metros
and big cities and time is at a premium.

A
S Q T R
Right on! Give the BNAT exam to get a 100% scholarship for BYJUS courses
B
Q T R S
No worries! We‘ve got your back. Try BYJU‘S free classes today!
C
Q R T S
No worries! We‘ve got your back. Try BYJU‘S free classes today!
D
S Q R T
No worries! We‘ve got your back. Try BYJU‘S free classes today!
Open in App
Solution

The correct option is D S Q T R
The first statement in the sequence should be the one that connects best with P. It should be a continuation or extension of P.
S is first in the sequence: S connects P to the next statement. P says that the company prides itself on its distribution blocks and mentor network. S continues this by saying that that's not all.
S is followed by Q: Q continues the claim made by S. It says that the company also plans a foray into the service sector.
Q is followed by T: T continues this topic. It says that the plan mentioned in Q may seem a bit ambitious today but a similar opinion was formed about ready to eat foods in the past.
T is followed by R: R provides details to T's point. It says that although ready to eat food seemed like an ambitious idea, today pre-cooked chapatis and ready-made mixes are a big market. U provides an inference to the point made by R.
Thus, the correct sequence is S Q T R. Hence, A is the correct option.

flag
Suggest Corrections
thumbs-up
0
similar_icon
Similar questions
Q.
The dawn of the new century has seen India emerging as one of the largest markets for commodities and services. Companies now recognize that their real value lies not in production and distribution, but outside the business itself i.e., in the minds of potential buyers. After realizing the fact, they started giving due consideration for brands and the equity they create in the market and in the consumer. In any product strategy, a crucial decision is branding. Branding a product means a long-term investment in building that brand by spending on promotion, advertising and packaging. A brand is a promise of the seller to deliver specific set of benefits or attributes or services to the buyers. Apart from attributes and benefits, it also reflects about values, culture, personality and user. Brands provide consumers with clear-cut choices, less confusion, great security, an emotional dimension and something they can trust. Brand enhances the perceived utility and desirability of a product. Brands have the ability to add or subtract the perceived value of a product.

Consumers expect to pay lower prices for unbranded products or for those with low brand equities. On the other hand, they are ready to pay a premium for their favorite or socially valued brands.

80% of the parents have expressed that children's suggestions are valuable to them at a moderate level while making purchases for the family. 12% parents said that their children’s suggestions are valuable to them to make the purchases. There are very negligible number of respondents (8%) said that their children’s suggestions are not at all valuable to them.

Brand awareness among children is helpful to parents to some extent as about 76% of respondents have opted for it. 18% of respondents have said that it is highly helpful, while only 6% of the respondents feel it does not help at all.

Today, brands are considered to be among the greatest strengths of a company and the brand image is very important. It is what people remember, if they remember at all. Brand image is built with the logo, name and slogan all consistently speaking about the USP of the brand.
  1. Branding, Brand equity, Children’s suggestions in making purchases, Brand USP
  2. Brand equity, Branding, Children’s suggestions in making purchases, Brand awareness
  3. Brand equity, Brand awareness, Brand image, Logo
  4. Branding, Brands, Children’s suggestions in making purchases, Brand name
View More
Join BYJU'S Learning Program
similar_icon
Related Videos
thumbnail
lock
Poverty Alleviation
ECONOMICS
Watch in App
Join BYJU'S Learning Program
CrossIcon