1.There is a lack of a strong rules and regulation system that could protect the consumers.
2.The consumer redressal process is cumbersome, expensive and time consuming.
3.Most of the consumers are illiterate and ignorant. They cannot differentiate between sub-standard and standard products. They may not know the market prices and their rights and duties.
4.In most purchases cash memos are not issued hence, evidence is not easy to gather. Moreover, most purchases in the market are small retail sales.