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Question

what was the effect of globalisation on the game of cricket?

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Solution

Effect of globalisation on the game of cricket:

a. The social base of cricket has expanded.
b. Cricket has reached to towns, cities, villages.
c. Likewise, massive television coverage also expanded the audience and children became cricket fans.
d. Multinational companies created a global market for cricket. This has shifted the balance of power in cricket. India has the largest viewership for the game and hence the game’s Centre of gravity shifted to South Asia.
e. The technology of satellite television and the world wide reach of multi-national television companies has created a global market for cricket.
f. Cricketers have been accorded celebrity status.

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