'Pepsi offers Rs.5 to the customer on return of empty bottle'. Identify and discuss in brief the technique used by Pepsi.
Discount
Product Combination
Refund
Rebates
Refund means returning a part of the price of a product paid by a customer on some proof of purchase.
The prices of a can of Pepsi and Coke are both Rs 20. If the price of Pepsi changes to Rs 25, what do you think will happen to the number of people who drink coke?