Question

Polgate advertised how its toothpaste gives whiter teeth after brushing, while Kavyanjali advertised how its toothpaste is better than Polgate's.

Whose advertisement can be considered as good marketing and why?

• A. Kavyanjali's advertisement can be considered as good marketing because it is giving correct information about the product.
• B. Polgate's advertisement can be considered as good marketing because it is making people aware of the product.
• C. Kavyanjali's advertisement can be considered as good marketing because it is making people feel the need to buy the product.
• D. Kavyanjali's advertisement can be considered as good marketing because it shows how its product is better than Polgate's.

Answer 1

The correct option is B Polgate's advertisement can be considered as good marketing because it is making people aware of the product.

Marketing helps in reaching the maximum number of consumers and aids in the growth of the business. Advertising also makes people aware of the seller. However, advertisements that make exaggerated statements, give wrong information, or point out the shortcomings of their competitors may prove hazardous to business.