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Question

___ refers to the process of assigning a distinctive name or symbol to a product, by which it can be known, remembered and identified.


A

Branding

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B

Brand

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C

Brand mark

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D

None of these

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Solution

The correct option is A

Branding


Branding refers to the process of assigning a distinctive name or symbol to a product, by which it can be known, remembered and identified.


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