Question

Select the proper option from the options given below and rewrite the sentences.
________ is a basis of marketing function.

(a) Seller
(b) Customer
(c) Agent
(d) Producer

Answer 1

Customer is basis of marketing function.

Explanation:
Customer is basis of marketing function as everything is produced keeping in mind the tastes and preferences of the consumer. Satisfying the wants and needs of the customers (both individuals as well as organisations) is the prime motive for marketing.
The correct option is B.