Question

Seller A and seller B selling same product. Seller A selling the product for 100 rupees. Seller B selling the same product for 80 rupees. The consumer thinks that seller B selling product at a low price.so,that the consumer suggests all his friends & relatives to buy products from seller B .in these case the seller B has earning from other source .so seller B try to pull the consumers to his shop by giving at low cost.he compensating the loss by his income from other source. On another side seller a has facing decrease in his sales. In these case how will be the seller A try to sell product more than seller B? GIVE THE SOLUTION FOR SELLER A.
EXAMPLE: like aircel& jio

Answer 1

Dear student
Seller A can sell the more products than seller B by adopting promotional techniques such as advertising, sales promotion, personal selling and also by decreasing the price of product. Through advertisement he can get the benefit of mass reach, through sales promotion he can stimulate the customer to buy the product such as by giving discounts, free samples etc, through personal selling he can get personal interaction and better response of the customers. All these leads to increase in sale.
Regards
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