Question

Six Marks Question:
"What is meant by 'Directing' as a function of management? Describe any four points of its importance."

Answer 1

Directing means guiding, instructing, motivating and overseeing the people so that they may work efficiently. It is an executive function.

Four points of its importance:

1. Human factor: Directing is concerned with superior relationships.
2. Continuous process: Directing takes place throughout the life of the organisation. The activities of an organisation cannot continue without directing.
3. Takes place at every level: Every manager from top level management to supervisor performs the directing function.
4. Initiates action: Directing initiates action in the organisation.