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Question
The importance of environmental scanning was first recognised by ______ in the late 1970s.
The importance of environmental scanning was first recognised by ______ in the late 1970s.
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Solution
The correct option is B Life insurance firms
Environment scanning
can be defined as the process by which organisations monitor their relevant
environment to identify opportunities and threats affecting their business. The
environment scanning is applied to both external as well as internal scanning process
as business environment includes both external as well as internal environment
in which the business is practiced.
The importance of environmental scanning was first recognized in the late 1970s when the environment in which the business was surviving started affecting the conduct of the business.
Environment scanning can be defined as the process by which organisations monitor their relevant environment to identify opportunities and threats affecting their business. The environment scanning is applied to both external as well as internal scanning process as business environment includes both external as well as internal environment in which the business is practiced.
The importance of environmental scanning was first recognized in the late 1970s when the environment in which the business was surviving started affecting the conduct of the business.
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