The internal factors that contribute to the business environment is/are: 1. Research and Development 2. Company Image 3. Brand Equity 4. Value System Select the correct answer from the options given below.
A
1,2and3 only
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B
2,3and4 only
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C
2and4 only
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D
4,3,2,1
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Solution
The correct option is D4,3,2,1 The internal factors that contribute to the business environment are:
1. Research and development: It refers to the discovery of new technology and upgrading it in the organisation of its development.
2. Company image: It refers to the goodwill which a company creates over the years of its operation.
3. Brand equity: It refers to the popularity which the company has and the proportion of customer which they receive due to this popularity.
4. Value system: It refers to the virtue of the business and its responsibility towards the society and its members.