The term royalty is closely associated with ________________.
A
licensing
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B
direct exporting
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C
contract manufacturing
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D
piggybacking
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Solution
The correct option is A licensing
Licensing is the process of permitting another party in a foreign
country to produce and sell goods
under your trademarks, patents or
copy rights in lieu of some fee is
another way of entering into
international business. Licensing is a contractual arrangement which comes with a fee called royalty.
It is under the licensing system that Pepsi and Coca Cola are produced and sold all over the world by local bottlers in foreign countries.