What are advertising costs?

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Solution

These are the costs incurred by the firm with a view to promote sales through publicity.

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Q. The cost incurred on advertising, publicity and salesmanship are known as _____________________.

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The fewer restrictions there are on the advertising of legal services, the more lawyers there are who advertise their services, and the lawyers who advertise a specific service usually charge less for that service than lawyers who do not advertise. Therefore, if the state removes any of its current restrictions, such as the one against advertisements that do not specify fee arrangements, overall consumer legal costs will be lower than if the state retains its current restrictions.

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