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Question

What are the elements of a service marketing mix?


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Solution

Organizations can utilise the 7Ps model to set targets, direct a SWOT examination seven components utilised in the marketing mix for services are as per the following:

  • Process
  • Promotion
  • People
  • Place
  • Price
  • Physical existence
  • Product

The advertising idea directs that promoting choices ought to be founded on client needs and wants.

Also see: MCQs on Marketing Mix

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