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Question

What is meant by product differentiation ? To which market is it relevant ? Explain three features of this market.

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Solution

  • Product differentiation is when buyers of product differentiate between the same products produced by different firms and therefore they are willing to pay a different price for it.
  • It is relevant to the monopolistic market situation.

Its features are:

  • There are large number of sellers who sell closely related but not homogeneous products.
  • The firms are free to exit or enter the industry as per their wish.
  • Buyers and sellers do not have perfect knowledge of the market conditions.


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