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Standard IX
Economics
Benefits of Marketing
What is the i...
Question
What is the importance of promotion?
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Solution
The importance of promotion are:
It increases the speed of product and service acceptance.
Aids in the sales of goods and services in imperfect market conditions.
It provides effective sales support.
Fills the gap between the manufacturers and the end consumers.
Increases the trade pressure in the market.
Aids in facing industry competition.
Increases the standard of living.
Provides employment opportunities.
Pave way for large-scale selling activities.
Also read:
What Is Promotion?
What Is Sales Promotion?
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