What is the role of a producer in modern marketing?
A
To sell their goods only
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B
To distribute their products
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C
Tries to understand the needs of the consumer
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D
Only tries to make profit
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Solution
The correct option is C Tries to understand the needs of the consumer The modern concept of marketing is different from the old one. In modern marketing, producers try to understand the needs of the consumer and produce goods to fulfil these needs.