What is tourism marketing explain the marketing mix in detail?
What is tourism marketing explain the marketing mix in detail?
The travel industry marketing is distinctive in light of the fact that the client buys a progression of services. While promoting a travel industry item, the deals or advertising individual demands the positive features of the accompanying four parts −
- Place.
The travel industry is help or service offered to the clients, traveler experience is the place, which is immaterial, and non-storable.
- Price.
Deciding on the cost of the item requires thought of three critical components which are working/operating expenses, overall revenues, and the commission of mediators.
- Place.
The location is the place where the travelers visit and stay. The capability of a vacationer location lies in its appeal or accessibility and aesthetic value, and the travel desk help it gives to the sightseers.
- Promotion.
Promotion agents are expected to advise the clients about the products and services, develop product image creation and market position.
Also see: MCQs on Marketing Mix
The travel industry marketing is distinctive in light of the fact that the client buys a progression of services. While promoting a travel industry item, the deals or advertising individual demands the positive features of the accompanying four parts −
- Place.
The travel industry is help or service offered to the clients, traveler experience is the place, which is immaterial, and non-storable.
- Price.
Deciding on the cost of the item requires thought of three critical components which are working/operating expenses, overall revenues, and the commission of mediators.
- Place.
The location is the place where the travelers visit and stay. The capability of a vacationer location lies in its appeal or accessibility and aesthetic value, and the travel desk help it gives to the sightseers.
- Promotion.
Promotion agents are expected to advise the clients about the products and services, develop product image creation and market position.
Also see: MCQs on Marketing Mix
