Question

Which of the following is the part of marketing mix?

• A. Product
• B. Place and Promotion
• C. Price
• D. All of these

Answer 1

Answer: (D)

All of these

The marketing mix has been defined as the "set of marketing tools that the firm uses to pursue its marketing objectives in the target market. Thus the marketing mix refers to four broad levels of marketing decision, namely: product, price, promotion, and place.