Which of the following is true with regards to public relations?

A good public relations campaign highlights a small businesss products and services through creative means.

No worries! We‘ve got your back. Try BYJU‘S free classes today!

Regularly touting a company's earnings, job creation and overall economic impact can help establish it as an important part of a city's economic engine.

No worries! We‘ve got your back. Try BYJU‘S free classes today!

Internal public relations campaigns have the potential to bolster staff morale, improve communications and motivate employees.

No worries! We‘ve got your back. Try BYJU‘S free classes today!

All of the above

Right on! Give the BNAT exam to get a 100% scholarship for BYJUS courses

Open in App

Solution

The correct option is B All of the above
Public relations is the management function that establishes and maintains mutually beneficial relationships between an organization and the public on whom its success or failure depends.Following is true with regards to public relations:A) A good public relations campaign highlights a small business products and services through creative means
B) Regularly touting a company's earnings, job creation and overall economic impact can help establish it as an important part of a city's economic engine.
C) Internal public relations campaigns have the potential to bolster staff morale, improve communications and motivate employees.

Suggest Corrections

Similar questions

Q14.“Where a particular group of employees have neglected their public relations in the past……” Here ‘neglecting public relations’ means not-

Q. A company was marketing 'water purifiers' which were very popular due to their quality and after sales services provided to the customers. The company was a leading company in the market and earning huge profit Because of huge profits the company ignored the after sales services. As a result its relations with the customers got spoiled and the image of the company was damaged in the public. Top Management become concerned when the profits for the current quarter fell steeply. On analysis it was revealed that ignoring the after sales services was it's reason. Therefore the company took all possible measures to protect and promote it's favourable image in the eyes of the public. As a result the goodwill of the company improved in the society.
(a) Name and state the communication tool used by the marketer in the above case to improve its image.
(b) Also explain role of the tool as identified in part (a).

Q. Maintaining good public relations helps in achieving which of the following marketing objectives?

Q. Any economic activity related to the production of goods, extraction of minerals or provision of services is referred to as an _______.

___ means maintaining relations with the public, which helps in framing strategic policies for effective marketing, by evaluating the attitudes of the public.

Join BYJU'S Learning Program