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Question

Who conceives the idea of the business of company?

A
Shareholders
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B
Directors
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C
Auditors
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D
Promoters
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Solution

The correct option is C Promoters
Promoter is a firm or person who does the preliminary work incidental to the formation of a company, including its promotion, incorporation, and flotation, and solicits people to invest money in the company, usually when it is being formed. The first stage in company promotion is the generation of new ideas. It is the promoter who conceives the idea of setting up a business, and makes an assessment of the viability of a particular aspects business be it technical feasibility, financial feasibility, economic feasibility and also incorporation of company .

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