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Question

Write a word or phrase or a term which can substitute each one of the following statements.

A trader who purchases goods directly from the manufacturer or producer.

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Solution

A trader who purchases goods directly from the manufacturer or producer- Wholesaler

Explanation:
Wholesalers buy goods in large quantities from the manufacturers and sell them in smaller units to industrial units or retail traders. They represent the first stage of distribution and form a link between manufacturer and retailers. They are not in direct contact with the ultimate consumers.

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