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Question

Xtringe is a popular sports brand among the elites and the upper middle class. It owns several big factories and franchise stores across the country. It recieves the leather for its shoes from a tannery in Kanpur. In this entire supply chain, who recieves the highest share of profits ?

A
Xtringe factory owner
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B
Xtringe franchise store owner
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C
Tannery owner
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D
The tannery employee
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Solution

The correct option is A Xtringe factory owner
The factory owner nets the highest share of profits in the entire supply chain. This is because the factory owner is popular and has a reputation. People are willing to pay for the brand due to its reputation and quality standards. The person/group that has the closest link with the end customer and the bigger hold over the market will recieve the biggest slice of the profit pie.

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