24 December is observed as the National Consumers’ Day in India. This day is celebrated as n annual occasion for celebration and solidarity within the national consumer movement and is an opportunity to promote the basic rights of all consumers. On 24 December 1986 the Consumer Protection Act, received the assent of the President. This day acts as an opportunity for every citizen to highlight the importance of the consumer movement and promote the basic rights and responsibilities of all consumers. After more than 25 years, consumer awareness is spreading, though slowly in our country.
In India, the consumer movement as a ‘social force’ commenced with the necessity of protecting and promoting the interests of consumers against unethical and unfair trade practices and malpractices. Due to all these efforts, a significant initiative was initiated in 1986 by the Indian government and implemented the Consumer Protection Act 1986, popularly known as COPRA.