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Question

Who is the brand ambassador of the 'Skill India' campaign? What is skill India campaign?


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Solution

Sachin Tendulkar as the brand ambassador of the ‘Skill India’ campaign. Sachin is a person with great skill and passion for his career. Hence he is the brand ambassador for this campaign.

Skill India campaign is a government scheme launched in 2015. It is a scheme that has many skilling schemes and a variety of programmes under it. The main objective is to empower the youth of the country with adequate skill sets that will enable their employment in relevant sectors and also improve productivity.

Objectives of skill India campaign

The chief objectives of skill India campaign are listed below

  • The mission intends to create opportunities and space for the development of talents in Indian youth.
  • It aims to develop those sectors which have been put under skill development for the last many years, and also to recognize new sectors for skill development.

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