Question

A brand's ________ is the way the brand is perceived by its target market, on important attributes.

• A. Marketing strategy
• B. Competitive advantage
• C. Differentiation strategy
• D. Positioning
• E.
  1. None of the above is correct

Answer 1

The correct option is D

Positioning

Answer option D. Positioning

Explanation: Positioning is concerned with the spot that a brand consumes in the minds of the clients, how it is recognised from the products of the contenders, and uniqueness in relation to the idea of brand awareness.