Question

A distribution channel is a ______ in business.

• A. optional
• B. privilege
• C. necessity
• D. none of the above

Answer 1

The correct option is C necessity

Distribution is one of the four elements of the marketing mix. Distribution is the process of making a product or service available for the consumer or business user who needs it. This can be done directly by the producer or service provider, or using indirect channels with distributors or intermediaries.